GSC Editorial
Sports and Casino copywriting agency in 20+ languages.
About Us
GSC Editorial is an international copywriting agency committed to create sports and casino content. Our specialist writers have decades of experience creating fresh, informative and engaging content for international gaming and sports brands. Our journey began in 2009 and since then we have been writing search-engine-friendly content for our clients’ websites.
Improve SEO and beat the competition
Impressive SEO work can make your site more visible, leading to greater visits. However, interesting and attractive content is what keeps visitors hooked to your website. Our team of exceptional authors can create crisp write-ups that inform readers without being too preachy. The gambling industry is constantly growing and evolving, which means there are always strategies to be learned. You need to infuse regular blogs or articles on the website, ensuring a good rank and sustained interest from readers. With our Sports and Casino posts, your website can improve SEO and beat the competition.
Experienced team of native speakers
Our team of international content writers has delivered hundreds of articles and reviews about online casino and sports betting. We can deliver sports and gaming content in over 20+ different languages.
Our team of passionate international writers will handle various niches with personal touch blended with the strategic use of keywords. The intent for higher google ranking and keeping the originality and relatability factor high are the key result areas. We work towards getting you a wider audience who will find the much-needed inspiration to stay on. As an international copy writing agency, the human factor of what we do is paramount - and we apply this insight and quality control at scale.
Project management
We handle every step of the process, from content creation to publishing, while a dedicated account manager liaises with the client. Our account manager’s job is to work with the client to meet all the campaign goals and objectives. Whether you own an online casino or sports betting business, we're here to help you climb the Google ladder and reach new audiences with your content.
Why us?
- 500+ unique, SEO-friendly sports and casino articles written and uploaded each month
- 20+ languages covered
- In-house content and SEO team
We are a talented copy writing agency that specialises in Sports and Casino content. Our one-of-a-kind approach is data-driven, allowing us to provide high-quality and outstanding results for all your projects.
You may wonder if it's worth the time and investment to maintain a blog on your sportsbook – or what the value would be in introducing a blog to your team’s already busy workload.
At GSC Editorial we have seen the investment pay off for our clients multiple times. If you want to increase the visibility of your sportsbook to potential and existing punters, regularly posting quality content on your website that is interesting and useful to them is a great way to do this.
Rich and relevant content is crucial to improved SEO. Google and other search engines love to see new content added regularly as it keeps your site fresh and encourages visitors to return regularly. Blogging also gives you a far greater breadth of opportunity to attract traffic from topics and keywords you wouldn't otherwise be able to target.
A blog gives users a reason to come back to your site again and again if you provide content they want to read. Odds might tell you part of the story, but they don't give you the full picture. Additionally, your blog can act as a tool to educate because there will always be beginners unsure of much of the terminology and actual processes involved in placing bets.
Finally, improved SEO equals more and higher page rankings, which in turn leads to more organic acquisitions – increasing the volume of customers you are attracting.
The above reasons for why your sportsbook should have a blog also apply to casinos and any other iGaming sector website – and we have seen great success when we have assisted online casinos with a strategic approach to their blogging. When done correctly, a blog can humanise your brand - enhancing customer perception and loyalty, increase SEO performance and organic acquisition and provide a multitude of social media content that links back to your website.